Private bank Maerki Baumann and Bitcoin Suisse, a leading Swiss crypto financial services provider based in Zug, announced on Thursday that they will work together in the future. The collaboration allows the Zurich-based private bank to leverage Bitcoin Suisse's crypto expertise in managing its investment solutions under the «ARCHIP» brand, thereby expanding its existing digital asset offerings.

The partnership will be integrated into Maerki Baumann's investment process through the «Joint Crypto Advisory Board,» which will be comprised of specialists from both companies and will typically meet once a month.

Bridge in Both Directions

«By collaborating with Bitcoin Suisse, we are combining our strengths, allowing both companies to focus on their core competencies,» Stephan Zwahlen, CEO of Maerki Baumann, said. The private bank launched a crypto strategy five years ago, which it has been continuously developing. Since March 2024, Maerki Baumann has consolidated its digital asset offerings under the «ARCHIP» brand.

At the same time, Bitcoin Suisse clients will gain privileged access to private banking services for traditional investments. «Together with Maerki Baumann, we are offering a bridge in both directions, enabling crypto natives and traditional investors to diversify their portfolios with professional guidance,» Luzius Meisser, Chairman of the Board of Bitcoin Suisse, said.