«We are still somewhat underestimated in Switzerland,» says Martin Liebi, the Swiss head of Oddo BHF. This may be because the German-French banking group has a gentler approach than other financial institutions.

With 140 billion euros in assets under management, the Oddo BHF Group is by no means a small player. And in Switzerland, the institution made a significant move with the acquisition of Bank Landolt.

Swiss Market Enjoys Top Priority

That was in 2021. The oldest bank in Romandy has long been integrated into Oddo BHF. For Martin Liebi, it's high time to look for new acquisitions. «Acquisitions in Switzerland are an important strategic goal for the Oddo BHF Group. Therefore, we are closely monitoring the market,» he says.

Liebi has been leading the operations in Switzerland since January 2022. Before that, he worked for various private banks in Switzerland, including serving as Deputy Managing Director of Edmond de Rothschild in Geneva.

Admiration for Swiss Skills

Oddo BHF and Switzerland have a special relationship. This is partly due to the fondness of the company’s patron, Philippe Oddo, for Swiss customs: «The country has no specific natural resources, but it has managed to create this harmony that is a guarantee for prosperity. I deeply admire the ability of the Swiss to live well together  — and the quality of their work. Everything the Swiss do, they do well,» he says.

The institution came to Switzerland primarily to expand its asset management business. Liebi sees opportunities in this area. He particularly sees allocations in the business with German clients. «There are many clients from Germany who want to diversify and therefore are drawn to Switzerland,» he says.

Targeting Asset Managers and Family Offices

In addition to the asset management business, Liebi also wants to grow in the area of corporate finance in Switzerland. «I see some opportunities here for our firm,» emphasizes the Thun native. The purchase intentions should also be seen in this context. Family offices or asset managers come into question, rather than banks.

His calm Bernese dialect may be misleading, but Liebi is pressing forward. He wants to make a difference in Switzerland – but with caution. «We don't buy just for the sake of buying. If we acquire something, it has to suit us,» he says.