Zurich's Choupette: Where Flavor Matters More Than Alcohol

This bar feature is presented by The Coca-Cola Company.

Just a few steps from Zurich’s Enge train station lies Choupette, a modern interpretation of a French brasserie – charming, open, and tastefully curated.

This place feels more like a stylish living room than a classic bar. At the center of it all: Dino Schön – not just a bartender, but a host with purpose.


More living room than bar. (Image: courtesy)

Character Without the Alcohol

Dino doesn’t just serve guests – he creates moments. With sensitivity, attentiveness, and a passion for drinks that show character even without alcohol. His conviction: enjoyment isn’t about alcohol content – it’s about quality, personality, and the right mix.

In a world where efficiency often trumps experience, he creates space for slowness and genuine connection. «We want to raise awareness for pleasurable evenings – completely without alcohol. Not as a sacrifice, but as a choice for a different kind of experience,» says Dino.

More Kick Than Many Cocktails

His non-alcoholic signature drink is the Spicy Agave Mule – a beverage with depth, edge, and its own character. The smokiness of FLUÈRE Smoked Agave meets the zing of fresh ginger, brought to life by Kinley Ginger Beer. Lime juice adds freshness, and herbs on top are Dino’s signature – and the visual finishing touch.

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Each drink is served with genuine care – and a curious glance that asks: «How do you like it?» Dino welcomes feedback, not out of vanity, but because the experience matters to him. He doesn’t see his alcohol-free creations as substitutes, but as their own sophisticated category.

A Space for Mindful Enjoyment

«Many of our guests are surprised by the depth a non-alcoholic drink can have. It’s about balance, not buzz,» he says with a smile.

Choupette is more than a place to eat and drink. It’s a stage for encounters and a space for slowing down. With warm colors, elegant materials, and a stylish blend of brasserie and bar, it’s a setting where everyday life and evening vibes meet seamlessly. Stainless steel, terracotta, lacquered finishes, and soft lighting create an ambiance that oscillates between cosmopolitan and intimate.

«Conscious Lifestyle»

People who come here are after more than just a drink. They seek meaningful enjoyment – at a business dinner, an after-work get-together, or a relaxed evening for two. The atmosphere allows for it – without pressure, without noise, but with style.

«Our guests often have a conscious lifestyle. They seek clarity – in the glass, in the conversation, in the moment,» explains Dino Schön.

French Classics, Reimagined

The Choupette team is rethinking gastronomy – focusing on provenance, quality, and creativity. That applies to the menu as well, where French classics are interpreted in a modern way. It’s hospitality as it should be: discreet, attentive, and personal.

Our Verdict: Choupette at Tessinerplatz is a destination for people with taste – whether they drink alcohol or not. It’s about mindful enjoyment, real connection, and drinks that impress with style and substance. Dino Schön shows how much personality a non-alcoholic drink can offer – and that a night out can be vibrant even without the buzz.


Peter Jauch is…

… a spirits sommelier with a taste for high-class cocktails and fine food pairings.
… the author of coffee table books on GIN & CHAMPAGNE.
… a seasoned tasting host for spirits and champagne.
… and the co-creator of an immersive festival experience with friends.