Jürg Kállay: «I'm not a Car Enthusiast, but I've Been Driving Electric for Eight Years»


Every week, interesting personalities from the world of finance and beyond share their personal preferences in our section Backstage.


What do you do first in the morning?

Get the newspaper and drink tea.

What is the best thing about your job?

Feeling the trust of my clients.

A moment that changed your life?

Meeting my wife.

What cars do you own? Which is your favorite?

I'm not a car enthusiast, but I've been driving electric for eight years and look forward to robotaxis!

What advice would you give to your 20-year-old self?

Happiness truly lies on the street - many just fail to see it.

What are you particularly proud of?

My two children. Both are ambitious and independent - not copies of myself.

What do you do when you have doubts?

Sleep on it.

What is your favorite wine?

Bordeaux. Smith Haut Lafitte.

What projects are you currently working on?

On one hand, on growing our company; on the other, I sometimes think about how things should continue one day.

What do you admire in other people?

When they're well-dressed and have style.

What would be the biggest surprise for someone who had to take over your job for a day?

How many «nitty gritty details» there are to consider in our work.

What is your personal drive?

To deliver first-class services every single day.

What are you afraid of?

I'm working hard on fearing less and following fate.

Your favorite watch brand?

IWC.

Is there an unfulfilled dream you would like to realize?

A three-week intensive golf course with Mike Bender in Florida.

Your best investment?

My investment years ago in the Nordsee restaurant chain.


Dr. Jürg Kállay is the founder and main shareholder of Swissprivate AG in Zurich, a multi-family office serving wealthy private clients, families, and foundations. Previously, he was an investment manager at the family office of Prof. Otto Beisheim and managing director of an international U.S. sports marketing agency. He began his career at the Swiss Bank Corporation (SBG) and as a research assistant with the Swiss Air Force.